© Copyright BEAUTY’S SECRET COSMETICS USA 2012 NEW 1 NEW 2 NEW 3 GENEBEAUTY has had to study the real needs of LOHAS (Lifestyle of Health and Sustainability) beauty and personal care needs and design everything to meet the high quality, natural and ethical standards that they demand.  To produce truly natural products is extremely difficult technically and that is why most of the large multinationals have not entered this market fully yet despite the phenomenal growth in this sector. GENEBEAUTY shines as one of the most natural, safe, effective, with some of the highest sensory profiles and the best natural brand story imaginable. Welcome Beautys Secret Cosmetics USA